Website design sounds like a pretty cool thing to some people, and why not? It involves art, design and computer skills in order to put together a cool-looking website for people to look at. People go to school to learn how to do it, and as time goes on, many more pertinent facets are being added to the curriculum. It used to be just graphic design, and don’t get me wrong, there are still just graphic designers that do just graphic design (logos, computer graphics art), but in any graphic design major curriculum, there’s webpage building and web development courses that are now required. That’s because, as the internet and the way we use it evolves, certain needs become more clear in terms of where more jobs are going to be needed. That’s why people go to school right? To learn how to do something so well, or at least get a firm grasp on the basics, in order to enter the job market and start their careers, so they can support themselves and perhaps their future families. State colleges and universities all over the world are in the business of training the next crop of workers for any particular need in the world that has emerged, and since people are often money-motivated, they’re eager to learn what they need to do make as much of it as possible. It’s the way of the world (for now) and will continue to be the perpetual, driving force until the way we think about the world and the people in it further evolve (no matter where they live or circumstance they’re born into), from a big picture perspective. So, for now, it’s time to get while the getting is good and make that money, and there are a lot of ways that web design is one of the most important aspects to getting started and sustaining business for years to come.
1. If you were born in the eighties or any time thereafter, I’m pretty sure that you understand the importance of having a website or some kind of online presence. You probably haven’t picked up a phone book for over a decade to find anything that you were looking for because whether you ever had the conscience thought about it or not, at some point it became clear and made more sense to just get on the internet and search for it there. The internet is so awesome in so many different ways, and it’s totally changed the way that we search for things in our lives that we need and want, it’s completely changed the way that we live our lives and it’s certainly, without a doubt, changed the way that we do business.
2. When’s the last time that you sat in a class somewhere where they did a roll call and read your name at some point to see if you were present? It may have been a long time ago, but regardless you surely remember a scenario where this happened, even if it was a long time ago. If you remember correctly, you’ll recall them going through the names on their in list in alphabetical order. Sometimes, someone would get crazy and read them in reverse-alphabetical order. That’s just how they did it because it was the basis used for organizing the people on any particular in any particular class. The internet is a completely different beast, and although I’m sure that there are some things that are sorted and categorized alphabetically, many other criteria are taken into consideration far before in order to compile a list of the things you’re searching for. So, it’s by no means like the phonebook when you search for something on the internet, that mentality really doesn’t compute with the internet. That’s why it’s so important for a web design company to understand exactly how it works, so they can help their clients get as high on the search engine list as possible.
3. Once a web designer puts together a clean, functional and user-friendly website for your business, they’re job then is to drive as much qualified and useful traffic to it as possible. That’s like setting up a detour on the streets for a bunch of window shoppers to direct them past your store front, so they can see it and maybe take a peak inside when otherwise, they may have meandered around without purpose, and never come across you and your business. Usually people have a specific reason to search for something though, either way it’s important to make it as easy to find you as possible.